As a copy editor with years of experience in SEO, I have come across various terms and phrases that can either make or break the ranking of a web page. One such term is “75 percent agreement.”
What is 75 percent agreement?
In simple terms, 75 percent agreement refers to the percentage of similarity between two or more web pages. When Google crawls and indexes web pages, it compares the content of these pages and determines their level of similarity. If the content of two or more pages is 75 percent or more similar, Google might consider it duplicate content.
Why is 75 percent agreement important?
Duplicate content can harm the ranking of a web page. When Google identifies two or more pages with similar content, it becomes difficult to determine the most relevant page to display in search engine results pages (SERPs). Consequently, Google penalizes these pages by either lowering their ranking or removing them from SERPs altogether.
However, it is essential to note that 75 percent agreement is not a hard and fast rule. Google`s algorithm is sophisticated and takes several factors into account when determining duplicate content. These factors include the age of the web pages, the authority of the website, and the intent of the content.
How to avoid 75 percent agreement
To avoid falling into the trap of 75 percent agreement and the subsequent penalties, consider the following tips:
1. Create unique and original content – With the abundance of information on the internet, it can be tempting to copy and paste content from other web pages. However, this can harm your web page`s ranking. Ensure that your content is unique and original.
2. Use canonical tags – Canonical tags inform Google which version of a web page to display in SERPs. If you have multiple pages with similar content, use canonical tags to indicate the preferred page.
3. Monitor your website – Regularly check your website for duplicate content. Use tools such as Copyscape and Screaming Frog to scan your pages for plagiarism.
4. Update your content – As your website evolves, some of your content may become outdated. Regularly update your content to ensure that it remains fresh and relevant.
Conclusion
In conclusion, 75 percent agreement is an essential term to understand if you want to maintain the ranking of your web page. Always strive to create unique content, use canonical tags, monitor your website for duplicate content, and update your content regularly. By taking these steps, you can avoid the pitfalls of 75 percent agreement and enhance your web page`s ranking and visibility.